When choosing a username, you want it to be catchy, easy to read and related to your personality or the main category that you plan to discuss on YouTube. You will not be able to change your username in the future, however, you will be able to make new channels under your account that serve the same purpose.

An introduction to your channel can help you describe what your channel is all about. Why did you start the channel in the first place? What are you here to do? You can also tell your viewers about future topics, give them dates on which your next videos will come out, and encourage them to subscribe.

If you know you will not have time in the future to make or upload a video consider making it now and scheduling it in YouTube for a future date. Quality over quantity is often the best aim.

Don’t copy other people’s ideas. Parody is usually okay, as it is a common form of artistic expression that is not considered copying. But pretending another person’s video script is also yours, for example, is copying. Some great ideas that have worked in the past are; prank videos, product reviews, how to videos, reaction videos, gameplay videos, makeup & shopping haul videos, video memes, unboxing videos. If you want to make a video that does not require much editing and can be done in real time, for example, a video of you playing the latest computer game, then consider live streaming it. That way you will be able to interact with viewers which will help build an audience base, and YouTube favors live streams and will rank it higher in search results during the stream.

You can find the latest topics by going to Google News or the trending topics section of Twitter.

Cute videos have a high sharing potential on social media, everyone loves seeing cute videos in their news feed. Make sure you share these kinds of videos on social media such as Facebook, Twitter, and Instagram for a chance of your videos going viral.

Backgrounds are also good to have. You can buy or make backgrounds. To purchase a cheap background, go on eBay or other selling sites to find a simple, white background. Alternatively, you can film you videos outside at places like the beach, your local park, or even your backyard. Consider purchasing a green screen, this way you will be able to make your own backgrounds for your videos.

Many digital cameras now have excellent video capacity. Look for used options on auction sites or classifieds if you haven’t a lot of money to spare. Some great sites to find used cameras are eBay and Craigslist. The latest mobile phones are also capable of creating good videos. Consider using a tripod to avoid having a shaking video effect.

It is best to invest in one rather than download a free one as they often have a “Free Trial” or “Demo” watermark across the screen on export. If your screen recorder does not have options to record audio as well then you need to invest in a good quality microphone - or another screen recorder. One many YouTubers use is the “Blue Snowball” or “Blue Yeti”, but any cheap, high-quality microphone will do the job.

Use concise titles, descriptions, and tags. YouTube sorts videos out based on the title of the video, the description and then the tags, in that order. Consider which search terms you would like your video to be displayed under and also use those search terms in the title, description, and tags. Place tags in your description as well as it is more likely that you will get views on your YouTube video. For example: If you were uploading a video about what you thought of Lil Wayne’s music career, you wouldn’t just put “Lil Wayne” because there would be too many results to sort through. But if you were to put Lil Wayne, Cash Money, Music, Career, and History, you would probably end up with a lot more views; not because there are more tags than just Lil Wayne but because it really narrows the search results down.

You can also encourage people to subscribe at the end of each video.

Decide whether you’ll even leave a video open to commenting. Don’t take any of the mean comments personally. Civility is the byword. Focus more on the positive comments, rather than the negative ones.

Try to compare it to other similar products. Talk about the differences and what you like about it and what you don’t. If your review videos are already getting a lot of views, then consider asking brands to provide you with new or unreleased products for you to review. This will give your videos an edge. To promote interactions on your video ask people to comment with their thoughts on the product you were reviewing.