To get the full list of restrictions and guidelines on Facebook promotions, visit https://www. facebook. com/page_guidelines. php#promotionsguidelines.
For example, if you are running a raffle for a new toy, you’ll want to adjust the advertising to children or the parents that will purchase the toy for their children. Look at the analytics for past advertising campaigns to get an understanding for the type of people who previously clicked similar ads. [3] X Research source
In the text of the raffle post itself, make sure to leave a link to the full rules and regulations. If you are running a raffle for a company, make sure to refer to your manager or the legal department before trying to formulate the rules and regulations yourself. If you are having trouble writing up your own rules and regulations, find another raffles rules and regulations and use it as a template to fill out all of the information.
Popular Facebook raffle apps include WishPond, Heyo, ShortStack, AgoraPulse, and WooBox. [9] X Research source
Your header could read “Enter to Win a Free Optical Headset from Superb Optical. " Or it could say something like “Share a Photo with your Favorite Penclub Pen for the Chance to Win 5,000 Free Penclub Pens!”
If you don’t use a raffle app, you’ll have to select the winner manually.
You may have to set up a payment arrangement to some influencers.
You can later click “Ads Manager” on the left-side of your homepage to track the success of your ad. [16] X Research source The more money you spend on the post, the greater the engagement will be.
If customers see a happy raffle winner, they will be more likely to partake in future raffles and promotions.
